As a mobile app marketer, it is common to leverage branded keywords to boost app ranking in app stores. However, there is a weird phenomenon: the ranking fluctuations of apps with certain same branded keywords have been close to zero in rec...
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There is no doubt that keyword plays a decisive role in boosting app ranking and targeting potential users. However, choosing a right keyword is no way an easy thing, because there are too many factors you should consider. In fact, helpsit ...
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People who own iPad and iPhone go to App Store, looking through top grossing apps, featured apps, open up the search box and enter different words relating to the apps they intend to discover. Then, your iOS app may be found in the App Sto...
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App store optimization techniques are now becoming increasingly important to boost app store ranking that is listed in the Apple App Store or Google Play. It is vital for you to learn the right placement of your performing tactics to help ...
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It’s frustrating when you received rejections from Apple review team, what’s more, it is not clear the exact reasons why your app can’t get through. Today, we will share possible reasons behind rejections and effective strategies you ...
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Any App developer will freely acknowledge that successfully marketing their product requires nearly as much time and effort as producing it. The App market is incredibly crowded. It’s all too common for high-quality products to simply sin...
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ASO is short for App Store Optimization. It is some kind of process of improving the mobile apps’ visibility in an App Store. Just like Search Engine Optimization(SEO) is for websites, app store optimization is for mobile apps. To be spec...
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Every app developer wants their app to get featured on App Store in front of millions of people. However, there’re more than 1,600 apps being submitted to the iTunes App Store every day. So it becomes a common problem for app developers t...
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App Store Optimization (ASO) is one of the most effective ways to boost mobile app ranking in target markets. It’s equivalent of search engine optimization. What’s more, ASO brings genuine and good volumes of app installs. We will menti...
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In the latest Apple Store algorithm, Apple gives a bigger weight to social factors in app ranking rules. Moreover, a report shows that reviews are the most significant factors when users search on app store. This means that if you get more ...
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App reviews have a large impact in the app stores’ algorithms. So reviews are an important element of App Store Optimization (ASO). Bad reviews for an app can largely affect the chances of your customers’ app succeeding. And they are le...
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